Considerations When Picking a Podcast Hosting Site

a lady presenting a podcast

After refining your podcast and finding adequate equipment for a good setup. What’s next? How will you deliver the podcast to the listeners? To get the podcast to the audience, you need a hosting platform that stores your video and audio files online for download and distribution. The hosting platforms are created differently. Therefore you should consider some factors when deciding on a podcast host. Before picking, you need to ensure that the software supports the current and future demands to allow you to grow without having to change providers. As you look for the best host, you can check out a review of the best podcast hosting sites, including their features and costs, to make the best choice.

Here are some things to consider as you choose your podcast hosting site:

The Marketing Features Available

You need people to hear the podcast, so you have to make it easy for people to find the show. Luckily, in most hosting sites, there are customized websites in which users can showcase their podcasts. Ask yourself the importance of podcast promotion and the marketing features of your podcast. Therefore, you need to find a host that has such features in its platform.

Storage Capabilities

storage capabilityPodcasters like talking; no wonder they prefer starting a show. Whether you are a beginner or a veteran, consider the storage needs for current and long-term needs. Most hosts have plans with storage limits depending on total time and file sizes. You get charged if you exceed the given allowance. As you consider the plans and service, remember to be keen on storage capabilities and how they can affect your show and income.

The Cost for Subscription

the subscription costMost hosting services are operated on a subscription basis. When you decide to go for a free podcast site, read the terms to know the owner of rights to the uploaded content. For paid hosting, there are different plans which increase as you add features. As you decide on how much you can spend on hosting, it is recommended to list the needed features as you project your needs in six months. If you need a professional podcasting plan, connect with each hosting company directly.

Audience Analytics

To grow the engagement in a podcast, you need to understand your audience. You should know where they listen, across which platforms, and for how long. Grasping the podcast’s listenership can allow the host to create engaging content that helps pitch sponsors to advertise in a show. Although most podcast hosts have audience insight, you need to understand the statistics you have and what you are missing. To do that, you need to choose a host with audience analytics, including features like downloadable reports.

 

Author: Hazel Rawlins